Job Description: Communications Manager, Royal African Society

 

Job Title

Communications Manager   

Salary

£28,000-£30,000

Position

Full-time, Fixed-Term Contract (2 Years)

Reporting to

Head of Programmes, Partnerships & Operations

Leave allowance

25 days plus the days between Christmas and the New Year

 

Introduction & Job Overview

The Royal African Society (RAS) is Britain's prime Africa organisation, based in London. Our goal is to promote Africa globally in the fields of business, politics, academia, arts and education. As a membership society, we disseminate knowledge and insight and provide networks and culture. We work to promote understanding and equitable relations between Britain, Africa and the rest of the world, developing platforms for dialogue and interaction.

The Communications Manager will be responsible for managing a co-ordinated approach to the RAS’ communications and marketing activity across the organisation’s different programmes and projects. In charge of the digital infrastructure across RAS, s/he will be responsible for the implementation of the ‘Go Digital’ cross-cutting theme of the current Strategic Development Plan 2016-2020. This strategic goal aims to raise the overall profile of the RAS, projecting a positive and consistent message to the world, and includes two main projects: the re-development of the RAS site and the implementation of the Salesforce CRM system. In addition, the Communications Manager will also have responsibility for the content management and continued development of What’s on Africa. The Communications Manager will report to the Head of Programmes, Partnerships & Operations.

Main Responsibilities
 

Communications & Marketing

·       Work collaboratively with Design Agency D237 on the redevelopment of the RAS site

·       Manage relationship with RAS website hosting companies and digital support services

·       Assist in the production of the annual report  in time for the AGM in June 2017

·       Work with HoPPOs to develop a marketing strategy & timeline for the year

·       Produce RAS marketing material, including print, online, audio & video content

·       Write & edit engaging content for the RAS website and its various social media channels

·       Co-ordinate the effective use of newsletters to promote RAS across all its programmes

·       Write press releases for specific events and secure media coverage of RAS activities

·       Work with Events Programme Manager to promote the RAS’ public events programme

·       Support the development and implementation of marketing strategies for both Africa Writes and Film Africa  & maintain year-round engagement on social media

Customer Relationship Management (CRM)

·       Manage Salesforce as the central database of RAS members, experts & contacts

·       Manage relevant Salesforce data including Press, Marketing & Advertising contacts

·       Manage the relationship with chosen CRM support company

What’s On Africa

·       Manage the maintenance of regular event listings on What’s On Africa

·       Manage and develop advertising partnerships through What’s On Africa

·       Manage relationships with regular contributors for What’s On Africa

·       Develop content for the What’s On Africa  blog on relevant topics

Financial Management, Fundraising & Partnerships

·       Manage the annual Communications and Marketing budget

·       Support fundraising efforts for programmes and activities across the RAS

·       Develop new partnerships to enhance the influence and reputation of the RAS

·       Manage and develop relationships with advertising partners & other organisations

 

Person Specification

The following are essential requirements
 

Skills & Abilities

Excellent and versatile communication, relationship-building and interpersonal skills

 

Excellent writing skills with ability to produce good, creative copy to deadlines

 

Excellent organisational and project management skills

 

Ability to work independently and as part of a small, collaborative team

 

Ability to undertake research, process technical information & strong attention to detail

 

Personal Attributes

Entrepreneurial spirit and creative approach

 

Confident networker and social media user

 

Interest in African issues and the work of the Royal African Society

 

Commitment to the values and ethos of the Royal African Society

 

Experience

Experience of content management systems, particularly Wordpress

 

Experience of Salesforce as a Customer Relationship Management system

 

Experience of using email marketing platforms (Mailchimp or similar)

 

Experience of design programmes (Photoshop, InDesign)

 

Experience of creating social media and marketing strategies

 

 

To apply, please email sheila.ruiz@soas.ac.uk with your CV and a covering letter explaining why you think you are suitable for the job addressing the points in the person specification above. The closing date for applications is 5PM on Wednesday 25th January 2017. If shortlisted, you will be notified by Wednesday 1st February 2017.

Candidates should have the right to live and work in the UK and must be available for interview on Wednesday 8th February 2017. Expected start date is as soon as possible thereafter. N.B. Due to the large number of applications we usually receive, we will only be contacting applicants shortlisted for an interview.